A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS

F-01-64. BFA Bank rebranding

AgencyVolga Volga Brand Identity
Creative headPavel Sivokhin
Author of ideaVolga Volga Brand Identity
ProductBFA Bank
DescriptionAfter 20 years of successful work with corporate finance a new stage in the development of BFA Bank became introduction to the retail and construction of a full-fledged universal bank. Required to focus and intensify bank brand to create a strong emotional promise which able to attract customers and build trust.
"Charm of confidence" – the essence of the new brand – is based on respect to personality and high technological level of banking solutions. New inspiring images, simple and unique shapes, balanced composition embody ideas of respect and innovation. Logo retained continuity becoming easier and more expressive, and meet new customers by confident smile.
AdvertiserBaltic Financial Agency Bank
Team membersDmitry Akhmedov, CEO
Mariya Bondarenko, brand strategy specialist
Philip Koltyga, creative director
Pavel Sivokhin, design director
Dmitry Pisotsky and Vladimir Grigoriev, art directors
Natalia Seredova, designer
Egor Kalinovsky, copywriter
Alexander Klypin, project manager