A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS
F-08-02. Be True smoothie
Agency | COMON SAVA |
Creative head | Arthur Schreiber |
Author of idea | STUDIOIN team |
Product | Be True smoothie |
Description | A new symbol of brand – the crown, which is performed in a shape of splashes. This corporative sign is made on textured paper using foil stamp method and accentuates privileges of the brand. Two corners of the label meeting together and form a fruit tree which completes the design with important infographics. Not cheap but very tasty and healthy product grew up and became more ambitious. There is nothing left from replicating of world`s analogues. The new bottle has got an ergonomic shape and it makes the product more individual. |
Advertiser | OOO Freshi |
Team members | Arthur Schreiber, Roman Inkeles, Pavla Chuykina, Katja Tetrkina, Galya Akhmetzyanova, Nastya Yudina |