A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS
F-02-28. Calenadar of wishes
Agency | Terminaldesign |
Creative head | Yuriy Shevelev |
Author of idea | Шевелев Юрий |
Product | Calenadar |
Description | Thinking of the possibility to bring in classic calendar an interactive component, modern technology. A huge number of people use smartphones and tablets, thus we decided to unite mobile app for reading QR-code, which is free to download for any smartphone, and calendar of everyday wishes. The idea is that each new day the calendar generates a new wish. You can find it by scanning the QR- code on this day. Technology works so that you can’t see and read QR- codes ahead. Wishes, thoughts for today are only available today. But you can always find the saved history for the previous calendar days. For some selected days were designed icons in QR-code graphics illustrating this day. The crown – for the start of the new season of "Game of Thrones", an alien from a computer game of 80s - on the day of astronautics and other symbols of sporting events, and formal and public holidays. |
Advertiser | Terminal design |
Team members | Ivan Kulikov, Vladimir Zolotsev, Ivan Kirillov, Anastasiya Bystrushkina, Dariya Shevyrenkova |