A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS
F-01-61. Brugge
| Agency | Streetart |
| Creative head | Evgeny Fateev |
| Author of idea | Andrey Kolokolov |
| Product | Bar Brugge |
| Description | Belgian pub Brugge is a bar whose speciality is Belgian beer. When creating the identity of this bar, we decided that the identity should be a tad narrative so it could be easily described; speaking our language, it should have an insight. One of the few positive things related to both beer and bars is a subject of truthfulness. Beer helps refresh communication between people, and the bar is a place that stays true to its guests and its audience; furthermore, the bar needs the loyalty of its audience. And the most important is that each public house is essentially a place. Specifically for this place we created a brand identity and a myth about the dog, whose shadow comes to life each night at the same time, at the same place. |
| Advertiser | Bar Brugge |
| Team members | Andrey Kolokolov - art-director Maxim Parfenov - designer Dmitry Chabanov - project-manager |
