A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS
D-02-01. Siemens 1
| Agency | Radio VAN |
| Creative head | Gor Grigoryan |
| Author of idea | Gor Grigoryan |
| Product | Digital Hearing Aids |
| Description | - There’s a simple truth – radio advertising works only if … you can HEAR it… Can you hear me? - No… - I’ll come closer and repeat… There’s a simple truth – radio advertising works only if… you can HEAR it!!! Can you hear me? - No… - Then put this in your ear.. - What is it? - Siemens digital hearing aid. Can you hear me? - I can. - There’s a simple truth – radio advertising works … because you can HEAR it!!! Siemens Digital Hearing Aids – YOU CAN HEAR! |
| Advertiser | LTD SVS |
| Team members | Hrant Hovhannisyan sound engineer |

