A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS

I-05-07. Ads that make me mad

Agencybanda agency
Creative headbanda agency
Author of ideabanda agency
ProductKyiv International Advertising Festival (KIAF)
DescriptionNothing frustrates ad people as the excellent advertisement created by someone else. And when it gets awards at prestigious festivals like the KIAF, their faces turn red. But not just because of mere jealousy — the thought pulsating in their heads repeatedly is: “This ad is so brilliant that I hate it!”. The words that are familiar to almost everyone show the power of insight, which formed the basis of the KIAF promotion concept.
Usually all promotional activities precede the promoted event. But campaign aimed at drawing attention of the international advertising community to the Kiev festival was launched only after the award ceremony where all the winners had been announced.
AdvertiserKyiv International Advertising Festival (KIAF)
Team membersbanda agency
CD: Pavel Klubnikin
sAD: Egor Petrov
sCW: Yaroslav Serdiuk
Ad: Maksim Nazarov
Cw: Anna Kascheeva
Digital creative: indi
Digital Director: Oleg Pashkovsky
Account D: Anna Olkhovets

ISD (digital production)

Production 23/32
Executive producer: Sasha Chernyavsky
Producer: Taya Holy
Director: Eugeniy Gozheyshiy
DOP: Dmitry Nedrya
1st AD - Marina Karmolit
Gaffer - Bogdan Katanskiy
Art & Props - Timan
Hair and make-up - Alina Pantus

Post production Cinnamon VFX
Superviser: Alex Prihodko
VFX designer: Denis Reva
Editor: Alexander Chorny
Colorist: Artem Stretovych