A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS

F-10-02. Bank at fingertips

AgencyTabasco
Creative headAlexander Smirnov
Author of ideaTabasco
ProductCredit cards for youth
DescriptionThe idea of the campaign is reflected in the title "Bank at fingertips". All banking products are spaced at arm's finger length, that is in your phone / tablet and allow the use of all products 24/7. Developed campaign appealed to the "advanced" part of young people who cannot imagine their life without the Internet, trendy gadgets, music and entertainment.
AdvertiserFirst Ukrainian International Bank
Team membersAlexander Smirnov, Creative Director
Vladimir Kobets, Art Director
Eugene Pavlovich, Art Director, Designer
Sergey Zapara, Designer
Anastasia Borovik, Сopywriter
Olga Roza, Account Director
Olga Kudryavtseva, Account Manager
Ruslana Artemenko, Account Manager