A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS
F-05-04. Alpari report
Agency | DesignDepot |
Creative head | Peter Bankov |
Author of idea | Denis Pozharsky |
Product | Alpari |
Description | Every day we keep money in hands, however we can hardly remember the subjects depicted on the bank notes. Less people can imagine the surroundings of Capitol from 500-euro hard cash or Solovki Monastery from 500-ruble note. The report of Alpari company clues this item. The illustrations of the cover and double-pages bring into focus the subjects of main world currencies – aqueduct Pont du Gard from 5-euro note, Fujiyama and Motosu lake from 1000 yen, Potala palace at Lhasa from 100-yuan paper. They are expanded by the watercolor drawings into the landscapes, symbolically uncovering the report’s slogan: Currencies out of limits. |
Advertiser | Alpari |
Team members | Art director - Katerina Kochkina Design - Aleksandr Kuznetsov Layout - Igor Khan Artist - Vlad Vasiliev Account manager - Lyudmila Kalyukanova |