A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS

F-01-40. London calling

AgencySHISHKI branding agency
Creative headMICHAEL SHISHKIN
Author of ideaKONSTANTIN LOBANOV
ProductClothing store
DescriptionPROBLEM
Create identity and business name for a shop where only
English clothing brands are sold.

OUR SOLUTION
There are two sides of London: the city of old strong
traditions and the city of subculture. It’s the city of lords
and rebels. It’s both concervative and morden.
So we have decided to combine these two different almost
opposite aspects of the Brithish capital. Neat minimalistic
design with black and white photos is mixed with vivid and
colorful graffiti tags as the feature of subculture.
AdvertiserООО пока не знаю
Team membersMIKHAIL SHISHKIN – creative director
KONSTANTIN LOBANOV –designer
NADEZHDA GAVRILUK – strategist