A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS
E-05-17. Yandex.Direct 12 years anniversary video
Agency | Fastway |
Creative head | Ilya Soloviev |
Author of idea | Alexey Lavrentiev |
Product | Yandex.Direct |
Description | Yandex is the biggest internet context advertising system of Russia.This video is specially created for 12th anniversary of Yandex.Direct and was first placed at Direct promo website dedicated to the anniversary of this internet ad system. The video conveys the idea of the importance of the words and their role in communication. This video is based on the game of words in Russian. |
Advertiser | Yandex |
Team members | Alexey Lavrentiev - creative director, copywriter, Dmitry Krainov - producer, Max Kujegetov - art-director, designer, Alina Bazeluk - editor, Valery Volchetsky - copywriter, evaluator, Petr Mishin - motion-designer |