A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS
BC-04-02. Barricade
Agency | PROVID |
Creative head | Serhiy Zinowiev |
Author of idea | Pavlo Zharko, Yevgeniya Ustinova |
Product | Agency self promo |
Description | We are the Ukrainian advertising agency and member of WPI network. During the revolution we received letters of support from different WPI agencies all over the world. Each year all members of WPI gather for a big meeting in Las Vegas. Because of extraordinary situation in Ukraine we will not participate this year, but still would like to thank all the WPI members for support during hard times. So we took the most recent supportive words from letters WPI members sent us and built the barricades of them. Then we've made a photo of the barricades, framed them and sent to the WPI meeting. Each photo was signed: «Dear Partners, unfortunately we can not be with you in Las Vegas, but we would like to thank you for the words of support which help us to withstand recent dramatic times. We'll meet soon. With love from Ukraine». |
Advertiser | Advertising Agency |
Team members | creative director – Serhiy Zinowiev art director – Pavlo Zharko copywriter – Yevgeniya Ustinova designer – Oleksandr Sanchenko |