A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS
BC-01-27. Our Message To New York
Agency | Leavingstone |
Creative head | Levan Lepsveridze |
Author of idea | Giorgi Avaliani |
Series | Our Message To The World |
Product | Borjomi |
Description | Borjomi is the only brand Georgia is famous for. Exported to a number of countries, this miraculous drink is the nation’s true ambassador. International fame makes the water inside the iconic bottle our loudest message to the world. That’s exactly what we wanted to remind the Georgian audience about. So we transformed the Borjomi bottle into a canvas to show all the major cities where Borjomi is sold. This particular image of the campaign tries to capture the city that never sleeps. |
Advertiser | IDS Borjomi |
Team members | Creative Director: Levan Lepsveridze Copywriter: Giorgi Avaliani Art Director: Beso Kavelashvili Retoucher: Beso Kavelashvili Photographer: Kikala Studio Concept Artist: Nutsa Avaliani Managing Partner: Giorgi Burchuladze, Account Manager: Natia Gogia Digital Content Manager: Nino Sujashvili |