A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS
BC-01-14. WORLD COMMUNICATION MAP
Agency | Depot WPF |
Creative head | Alexey Fadeev |
Author of idea | Lyudmila Galchenko |
Product | World Communication Forum in Davos |
Description | World Communication Forum is held in Davos annually. Its goal is to unite global communication trend-makers and influencers. We took 5 visual communication systems and turned them into patterns composing the World Communication Map. Next, we divided this map into 200 parts. They were accompanied with personal invitations and sent to key figures of global PR so that they could reunite the elements on a map at the event. Thus we invited global communication elite to become part of the World Communication Map both literally and figuratively. |
Advertiser | Top Communication GmbH |
Team members | Alexey Fadeev, creative director Lyudmila Galchenko, art director Ekaterina Lavrova, copywriter |