A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS

B-07-19. Oldman won't mess up

AgencySaatchi & Saatchi
Creative headStuart Robinson
Author of ideaKonstantin Simonov, Theodor Sandu
SeriesEven they won't mess up
ProductForadil, medicine
DescriptionThe biggest issue doctors have when treating patients for respitory complaints is misuse of inhalers by patients leading to complaints it doesn’t work. The new Foradil system gives foolproof dosages, no matter how challenged you are.
AdvertiserNovartis
Team membersArt Director Theodor Sandu
Copywriter Konstantin Simonov
Account Director Maxim Kuznechenkov,
Account manager Marina Dyu,
Account executive Natalya Kulikova