A. FILM
B. PRINT
C. OUTDOOR
D. RADIO
E. FILM CRAFT
F. DESIGN
G. DIGITAL & MOBILE
H. CREATIVE USE OF MEDIA
I. PR
J. MARKETING SERVICES
K. ADVERTISING CAMPAIGNS

G-04-38. Say Hello!

AgencyProdigi
Creative headValentin Minchuk
Author of ideaKonstantin Mikhailov, Valentin Minchuk
ProductNew Pepsi bottle 0,5 l
DescriptionThe new Pepsi bottle says “Hello” to Ukraine. With the help of site pepsihello.prodigiagency.com/ anyone can record a video greeting that is automatically sent to another random user from any region of the country. Thus, with a single "HELLO" great friendship begins from West to East, from North to South.
AdvertiserPepsiCo
Team membersValentin Minchuk, Creative Director
Konstantin Mikhailov, Creative Group Head
Artem Tsymbal, Art Director
Irina Petrunko, Designer
Vadym Ukrainets, Designer
Anastasya Marushevskaya, Copywriter
Oksana Gorodivskaya,Content Editor
Evgene Chernya, Production Manager
Olga Dehtyarova, New Business Director
Anastasya Pustova, Digital Strategist
Alexander Medvedev, Account Director
Olga Tyshchenko, Senior Account Manager